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DTSTART;TZID=America/Los_Angeles:20210708T180000
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UID:1473-1625767200-1630611000@oneeastside.org
SUMMARY:ScaleUp: The Rebuild Edition
DESCRIPTION:Register here: bit.ly/wa-scaleup \nBusiness is not as usual right now and may not be for a long time.\nScaleUp business training is focused on teaching proven strategies to small businesses that will increase resiliency and spur growth in the wake of a global pandemic. \nThe two-hour online courses are held weekly\, allowing up to 100 businesses around the state to restart and rebuild\, improving their strategic thinking and decision-making\, creating operational efficiencies and strengthening the bottom line as we engage in economic recovery. \nThis eight-week program provides tangible tools to examine strategic alignment\, optimize market strategy\, and master finances. Participants will also learn how to drive performance using metrics\, build organizational systems that increase capacity and develop strategies for automating important parts of their business. \nScaleUp is delivered in a hybrid of virtual live instruction combined with self-paced learning modules to make the program as accessible as possible for business owners strapped for time. The program includes roundtable discussions\, best practices and access to mentors\, as well as opportunities to network and engage peers. \nA special “Study Hall” provides opportunities for private mentoring and coaching. The curriculum is based on the Thurston Center for Business Innovation’s highly respected ScaleUp program\, which uses the Kauffman Foundation’s FastTrac® Growth Venture coursework. \nThe ideal candidate for ScaleUp is the president/owner of a Washington State business that has been in operation for two years and has annual pre-COVID revenues in excess of $100\,000. \nCourse topics include: \nOrganizing and creating business systems to get more done in less time.\nStrategies for increasing revenue.\nStrengthening your product and/or service.\nCreating your own competitive advantage in the marketplace.\nDesigning a marketing strategy that increases sales leads.\nUnderstanding financial statements and key business drivers and metrics. \nScaleUp is a partnership between the Washington State Department of Commerce\, U.S. Economic Development Administration (EDA) and Thurston EDC Center for Business Innovation.
URL:https://oneeastside.org/event/scaleup-the-rebuild-edition/
CATEGORIES:Community Submitted,Training
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DTSTART;TZID=America/Los_Angeles:20210812T110000
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UID:1529-1628766000-1628769600@oneeastside.org
SUMMARY:How to create video for small business marketing
DESCRIPTION:Register here: https://pxlme.me/d3gHl6eA \nHave you wanted to do more video for your business but are camera shy? Are you overwhelmed by the tech? Do you freeze up and don’t know what to say? \nYou have everything you need to create successful business videos now. Your cellphone is a powerful tool for creating videos. Social media is a key outlet for using videos to connect with your audience. Join us and learn tips for getting started with video for business. Your audience is wanting stronger connections with you and video is the key! \nWhat you will learn in this webinar: \n\nHow to use your cell phone to create marketing videos.\nThe benefits of Live video for social media.\nScript tips for your video.\nBasic home ‘studio’ setup.\nTips for being camera ready (and overcoming the jitters).\nHow video can help you create better relationships with your customers.\n\nInstructions:\nA Zoom link for the webinar will be sent prior to the event to those who register. \nOur Zoom security protocols now require each participant have a Zoom account and be signed into their account from their computer or mobile device. https://zoom.us/
URL:https://oneeastside.org/event/how-to-create-video-for-small-business-marketing-2/
CATEGORIES:General Business Support,Community Submitted
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