In this engaging webinar, Sarah Frost with Making Local will explore the fundamentals of transforming a hobby or idea into a thriving business. From the essentials of branding to the intricacies of legal requirements, you’ll gain the knowledge and tools needed to embark on your entrepreneurial journey. She’ll cover various topics, including finding your niche, defining your ideal customer, effective marketing strategies, necessary business licenses and permits, the importance of mindset, and available resources to support your success. Come prepared with questions and get ready to elevate your hobby to the next level!

Interested in starting a home-based food business? Join us for an informative webinar on the Washington Cottage Food Permit, which allows residents with direct annual gross sales under $35,000 to produce items in their primary residential kitchen.

Lauren Crowder from the Washington State Department of Agriculture (WSDA) will review the basics of what a Cottage Food Permit is, including what food products are allowed, and walk you through the application process.

Zoë Sonoda from Moon Rabbit Pastry, a licensed and cottage food permitted small batch, home-bakery specializing in delicious scratch-made treats will also be joining us to share her experience with the permitting process. Bring your questions and come ready to learn more!

So you’ve just started a business, or maybe you’ve been in business for a couple of years, now what? How do you find new customers and keep growing your community? In this webinar, Sarah Frost with Making Local will will talk through how to define and locate your target audience, review different places and spaces to concentrate your marketing, and address tools and tips for selling! Bring your questions and come ready to learn about growing your business, your audience, and your sales!

Looking to refine your product pricing to increase your margins or reduce your cost of goods? Not sure what that even means? This workshop is for you. In addition to going over pricing pitfalls, Sarah Frost with Making Local will walk through a pricing formula and how you can make it work for you. She’ll also look at how (and why!) your pricing formula should include wholesale costs even if you don’t plan on wholesaling right now, the wholesale dos and don’ts, creative outreach strategies, setting up a line sheet, and how wholesale is another avenue to grow your business! Bring your questions and come ready to level up your business with better pricing and wholesale!