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Are you considering launching a new business? Or are you a new entrepreneur encountering challenges? Might you be in the ‘drawing board’ stage and looking to explore a new business idea or concept? Presented in collaboration by the City of Bothell and OneEastside, the Entrepreneurs’ Roadmap workshop series is available at a significantly subsidized cost and is specifically designed for the new or aspiring business owner.

All workshops are presented at Bothell City Hall weekly, 6:00-8:15 pm, beginning April 11, 2024

General Registration: $75

(Please only select and pay for one date, you will be registered for all four workshops with the single event purchase)


Attend all four workshops in their entirety and receive a $50.00 refund

(All 4 workshops: a $2400 value)


Workshop 3: Marketing & Pricing Strategies – The Art and the Science Behind Driving Sales

April 25, 2024 | 6:00 – 8:15 p.m.

How to align marketing and sales strategies to customer segments; how to begin creating an ecosystem of branding, marketing channels, sales funnels, and profitability.


Upcoming Workshops:

Workshop 4: Finances – May 2, 2024 | 6:00 – 8:15 p.m.

Previous Workshops:

Workshop 1: Business Basics – April 11, 2024 | 6:00 – 8:15 p.m.

Workshop 2: Summarized Business Plan – April 18, 2024 | 6:00 – 8:15 p.m.

NOTE: Purchase of only one ticket is needed to participate in all four workshops. $50 of your registration fee with be refunded to you upon completion of full series (four workshops). If all four workshops are not completed, attendee understands that they will not receive a refund as stated above.

Program Speakers

Shawn Palmer, ASBC, MSML

Business Advisor